Being Present Determines Success in e-Learning
By Catherine Franz e-Learning requires the same six basic steps as classroom or self-study learning. Educational researchers tell us that each step, I prefer the word stage, each stage is independent of the other, nonlinear, and open to the amount...
For many people, interviewing is not a natural act any more than going on a blind date is. You are asked a bunch of questions about your work. You answer them. They ask a bunch more; you answer them. You’re graded on your performance (you receive a...
Success With Newsletters
Newsletters really DO work! With just a small amount of effort on your part they will work for you, even if your marketing budget a small.
Customer orientated newsletters are a wonderful way to market your business when on a budget. You can...
Email Marketing Losing Its Effectiveness? The Alternative Is Desktop Marketing!
You've heard of email marketing, but it isn't what it used to be. With today's abundance of spam and even opt-in email solicitations, your messages are competing against hundreds of incoming messages daily. How are you ever supposed to stand...
Top 5 Search Engine Optimization Mistakes
There are a lot of ways to promote your website and, unfortunately, a lot of these methods are mistakes. Here is a list of some of the more common mistakes (often referred to as Black Hat SEO) that you should steer well clear of.
Search Engine Optimization --- An Overview
Search engine optimization is one of most popular online marketing tool for any website. With most websites looking forward to increasing the online sales of their products/services, search engine optimization can be a very cost-effective tool...
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Why consider a Personal Loan
Back in the days where banks were the only lenders in the business,
getting a loan meant putting on your best clothes to go to a nervy appointment
with the bank manager. You'd sit there for some minutes, feeling like you're
Sealing The Deal Over The Business Meal
Doing business over meals is a ritual that has existed for centuries. Taking clients to breakfast, lunch or dinner has long been an effective way to build relationships, make the sale or seal the deal. These business meals are essentially business...
Join in on the Success of the 2nd Wave of Affiliate Marketing
What do I mean by '2nd Wave'? ... let me explain: Can you remember the good old days when affiliate programs first came into existence in the mid to late 1990's? Everybody jumped in with two feet and put up dozens of affiliate links on their...
Secrets To Successful Publishing
Have you ever wondered what would it take to compete successfully with the “big guys” like Simon & Schuster and even get to the top of the heap? If there is such thing as a magic formula for success, then the story of Geela, the author of the...
How We Eluded The Bear Of 2000
The date October 13, 2000 will forever be embedded in my mind. It was the day after our mutual fund trend tracking indicator had broken its long-term trend line and I sold 100% of my clients’ invested positions (and my own) and moved the...
Contextual Advertising: Is it Right for You?
If online advertising had fads, contextual ads would be the latest "in thing." Also known as "content targeting," they seem to be "popping up" (no pun intended) all over the Web. From news sites to privately owned websites, everyone and his...
Privacy: Reduce your Customers’ Concerns by Building Trust First
Before making a purchase from you, buyers need to trust your company and think that your products and services will do what they are supposed to. Do your marketing and online practices help establish the trust necessary to convince prospects to...
Tackle a Newsletter and Come out on Top
Unlike any other marketing vehicle, newsletters give you the opportunity to contact your audience and convey your expertise in a way that offers value and information. Newsletters provide a reason -- and a structure -- to maintain ongoing...
Marketing Success Defined
How do you personally define success? High income? Substantial net worth? A fine home? Peer recognition?
On a personal basis, there are likely almost as many definitions of success as there are people in the world.
In marketing, though,...