Multi-Cultural Holiday-Party Teaching Tip
Happy Holidays! At this time of year, why not plan a multi-cultural holiday party? Have your children research the holiday customs of their family's heritage country. Depending upon their ages, your students may watch a video, read a book or...
Do You Need Help Writing A Winning Cover Letter?
Your cover letter is critical to your success. It sets the tone. It is read before your resume and includes vital information about you that every potential employer needs. If you don’t have a cover letter, or if you have one that is poorly written,...
Site Maps: A Force to be Reckoned With
Another important component of search engine optimization is the use of site maps. If you want visitors -- and search engine spiders -- to find every page on your Web site, a site map can be your biggest ally especially if you have a lot of...
8 Tips to Increase Response in Email
Opt in email marketing is no different than normal direct marketing in that small simple changes will increase your response and success. These tips will help with both plain text and html email:
1. Personalize- "A persons name is still the...
Anchor Text Optimization
"Anchor text can significantly improve your page relevance. Optimized Anchor text can boost your site ranking and targeted search engine traffic."
If you have done some serious reading about your website's optimization, you probably would...
Maximising Google’s PageRank of your Website to Maximise Traffic
Google uses PageRank to rank your pages. To maximize your rank, you must understand how to work with it.
Page rank is defined as follows:
We assume page A has pages T1...Tn which point to it (i.e., are citations). The parameter d is a...
Your Results for Web Site Consulting And Marketing is below:
How to Survive in Business Long Enough to Win
As a former human resources professional it has always intrigued me as to why people were more 'successful' than others. By 'successful' we are referring to an innate ability of some people to set and achieve worthwhile challenges for...
Integrity is the Best Tool to Get What You Want
As a child, you probably heard, "to thine own self be true." But what does that really mean? When the newspapers are full of cheating and lying business owners, politicians, and academics, does it really make sense to maintain your integrity?
What You Need To Know About Credit Cards
What is a credit card? A credit card is a card that allows you to borrow money to pay for things. There will be a limit to how much you can spend called your credit limit. At the end of each month you can either pay off the whole of the...
Tips on How to Refinance
Loan - Getting a refinance mortgage loan is a smart move for any
homebuyer. This is especially true if the interest rates are low. In the world
of finance, interest rates directly affect the way mortgage rates...
Tips for Increasing Your Profits with Gift Certificates
Offering gift certificates is an excellent way of increasing your sales by solving your customers' gift-giving problems. Often people would like to give your products as gifts, but are hesitant to choose a specific item for someone.
The Art Of Cold Calling
I know, don't groan. You have to do them if you want to get properties and make money. Believe me, I used to hate cold calling. For those of you that have read our book, "Who Makes It Happen: Back On The Road To Success With Creative Real...
Why Insight and Flexibility is More Important than Perseverance in Marketing
Marketing successfully requires not only insight into how a product or service can be successfully marketed but also flexibility into the marketing of a product or service.
This is one of the marketing principles that doesn't seem to be taught...
Top 10 Tips for Writing Google Ads
Here are my top 10 tips and recommendations for writing effective AdWords ads, along with some programs and resources that can help you in setting your AdWords campaigns up properly and quickly.
These tips will allow you to create ads that...
Four Marketing Myths That Steal Sales
How many times has bad advice gotten you into trouble? Yeah, everybody's saying and doing it, so you jump on the band wagon... and guess what... you get the same results as they get. Maybe it's a comfort to know that you're not the only one who...