Trendy Food Manufacturing
"By the time a trendy food becomes mass produced, it is usually on its way out," says Dana Cowin, editor in chief of Food & Wine magazine. While it is true that the culinary world leads in food trends, the staying power of a trend can be best...
Your Value Proposition: A Critical Component To Having A Successful Job Search
Your value proposition is a series of statements defining your worth. It is the value you bring to the table Ė the skills, strengths, core competencies, marketable assets and accomplishments you can declare as your own. Your value proposition...
Breathe New Life Into Your Half-Dead Website By Using Words That Sell
This article may come as a surprise to you.
Especially since it is written by a web designer. Let me explain......
Rescue Your Web Site from Boring Words and Poor Design.
The difference between a successful website design and a site...
X-Ray Specs, Turning 30 and Achieving Website Success
I was writing the final chapter of my book on website marketing a few weeks ago and was wondering how far I'd progressed with it in the past nine months so I ran a word count. 44559 words.
And you know what this told me? Precisely nothing....
Yahoo Drops Google...How To Flood Your Site With Traffic In The Next 48 Hours
It official Yahoo has dropped Google and will be using Inktomi's results to power their directory.
Previously when you did a search at Yahoo the top sponsor ads are from Overture and the bulk "free listing" ads were supplied by Google.
Guide To Free Advertising
When I first started my internet home business, I realized that in order to make money I would have to bring visitors to my website. I didn't have a lot of extra cash laying around, and my mentality at the time was "Why would I pay for it, when...
Your Results for Successful Search Engine Marketing And Optimization is below:
Public Relations Ė Defining Your Organization from the Inside Out
What do your customers say about your company? Would you let your major competitor control your sales strategy? Public relations is an inevitable consequence of being in business. Whether you like it or not, your corporate image evolves...
Why consider a Personal Loan
Back in the days where banks were the only lenders in the business,
getting a loan meant putting on your best clothes to go to a nervy appointment
with the bank manager. You'd sit there for some minutes, feeling like you're
The Role of the Business Model and Strategy for Business
People will always stress that having a well researched business plan is key before you start your business. Although creating a business plan is often an important step in the evolution of a business, particularly if you need financing or you...
Ten Ways Your Chamber of Commerce Can Help Your Crafts Business Grow
Joining your area's Chamber of Commerce can be a smart move for your jewelry or craft business. Because businesses that participate in this group promote each other and work together, your own business can grow and prosper quickly. Here are just a...
Lasers and High-Performance Cutting
When is a balloon not a balloon? When itís a technical problem, a design challenge, and an inspiration for the development of new and more efficient cutting equipment. EdgeWISE Tools founder Pat Momany ó didnít start out at the high-tech...
2 Ways to Really Connect With Your Customer in Your Copywriting
Copyright © 2005 by Bruce Carlson
One of the least talked-about areas in copywriting education is
voice. This is probably because itís tough to set general rules
for something thatís so personal to each of us. After all, the
Tackle a Newsletter and Come out on Top
Unlike any other marketing vehicle, newsletters give you the opportunity to contact your audience and convey your expertise in a way that offers value and information. Newsletters provide a reason -- and a structure -- to maintain ongoing...
Five Qualities of an Ezine That Makes a Perfect Match For Your Ad
Ezine or email advertising is extremely powerful. Wouldn't it be nice to know that the ezines you choose to advertise in will give you a tremendous return on your investment?
The question we must ask ourselves is "What makes an ezine a perfect...
Viral Marketing - Spread the word.
While a virus, in Medicine, is the smallest infectious agent, it is an extremely potent strategy in Marketing speak with similar abilities to proliferate. It is an effective means of advertising and relies on an understanding of what individuals may...