How to Evaluate Job Offers and Zoom In On the Right Opportunity for You
You’ve been successful in your job hunt and have received a job offer. Maybe you received more than one offer. That’s great. The next question is, how do you evaluate an offer to see if it is the right one for you? Let’s look at some real answers. ...
Just A Series of Choices
Steve’s a pretty regular guy – wife, 4 kids in their blended family, 12+ years of engineering experience, a degree, mortgage, car payments, some debt… and feeling depressed because he waited to look till the end. Last time he transitioned was 5...
Build Link Popularity The Smart Way
A Brief Introduction To Link Popularity
As webmasters research various ways to get more traffic to their site one method that is gaining more and more publicity is Link Popularity. Link Popularity is the number of links that point to your...
What's Wrong With Your Promotions ?
How many times have you been frustrated with your promotion efforts online ?
Let's face it...most folks working online are amateurs when it comes to promotion. They simply don't come to the internet prepared with the tools, experience and...
The Google Toolbar & Search Engine Optimization
Like many other useful toolbars out there so is the Google Toolbar. I consider this toolbar a must have for any serious search engine optimizer and anyone who searches the internet on a regular basis. Here’s why… The Google Toolbar has grown...
Search Engine Optimization for Dummies
Lets face it. Search Engines rule the World Wide Web today. Anytime you want to look up some information or a product you want to buy, you put the relevant keyword in the search field of a major SE like Google. And Violá! The efficient little engine...
Your Results for Search Engine Marketing Reporting is below:
How to Shop Around for the Cheapest Mortgage Rates and deals Online
Before you start shopping around for a mortgage, you need to establish exactly what you want so that you do not waste your time looking at deals that will not save you money. You should also learn how to compare mortgages or choose what features of...
Why consider a Personal Loan
Back in the days where banks were the only lenders in the business,
getting a loan meant putting on your best clothes to go to a nervy appointment
with the bank manager. You'd sit there for some minutes, feeling like you're
How To Realistically Set Your Fees - Part 1
We all know there are 52 weeks in a year and 40 working hours in a week. Therefore, we can bill 2080 hours per year, right. Wrong. Too often this is the trap that many new service businesses fall into. The first step in calculating your...
Turnover is Not a Problem
“Ha!” you say. “For someone to make a statement like that, they obviously haven’t worked in the real world and certainly have never had to run a company.” Well, let me assure you. In my past I’ve not only run companies, but spent many years...
PR: Your 500 Pound Gorilla
What else, for goodness sake, could you as a business, non-profit or association manager, call a heavy-duty helper who does something REALLY positive about the behaviors of those outside audiences of yours that most affect your organization? ...
Building Your Fan Base
Want to build your fan base? Meaning, do you want to attract more clients or customers to you and your product or service? Then build a platform. A platform is media lingo for having a solid base from which to pitch your work. It’s about...
Why Insight and Flexibility is More Important than Perseverance in Marketing
Marketing successfully requires not only insight into how a product or service can be successfully marketed but also flexibility into the marketing of a product or service.
This is one of the marketing principles that doesn't seem to be taught...
Hit the target: Target your advertising to make it pay off
Note from author: This article was originally written for people advertising martial arts schools. The principles of targeting are the same no matter what you are advertising.
How well you target your advertising will determine your...
3-Levels of Successful Selling
Any selling approach that lacks a proven strategy, a practiced proficiency for its application and most significantly, a full understanding of its psychological, human behavioral import – is at best, a wishful endeavor. …Paul Shearstone 2003