Career

The Mid-Life Challenge: Make a Plan to Re-ignite Vocational Passion
Nobody will stop you in the hallway at work to ask if your career provides meaning and personal fulfillment. Recognizing that something’s missing in your vocational life and taking the initiative to change must come from within. Serena Williamson...
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Secure the border, secure Internet connections...what about securing our children's minds?
Everyone is talking about the U.S. borders not being secure - illegal aliens streaming over our borders, about securing our broadband connections from hackers, and I was just curious about the silence of securing our children's minds. Has...
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Internet-Marketing

Appropriate Key Words Choice
What do the key words represent? Key words - these are the words that the users enter in a given search engine to find services or products you offer. It is extremely important to know what key words they will use. Selecting the appropriate for...
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PPC Management: When To Give Up On A Loser
Pay per click (PPC) advertising can be a dream come true. You can get traffic almost immediately from some PPC search engines. And it can be mighty cheap too. Next to joint ventures, PPC search engines have been responsible for most of my online...
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What is Site Match?
While you may have heard of a controversial new program called Site Match, which is being run by the Yahoo/Overture team, what you probably don't know is what this program is really all about. Site Match is a program created to get your site into...
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How to Create A Homepage That Works
Want to know what the worst thing to say on a homepage is? "Welcome to our homepage." And yet, time after time, we all come across such homepages on the Internet. The reason that this is such a poor opening gambit is the fact that the...
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Your Results for Marketing List Mortgage Direct Mail is below:
The Landlording Follies
You are the landlord of a small apartment building that you are offering for sale. You find a buyer and a sale is arranged. The tenants learn of the sale and ask if they will be forced to move. How do you answer? You explain that it...
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Job-Search Strategies: Real Estate to Pharmaceutical Sales (Career Change)
One of the largest challenges facing career changes is going from one industry to the next. Working with a recent clients, we came to the conclusion that with some ingenuity and persistence, even large obstacles are nothing more than "paper walls"...
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Survival Tips For Small Businesses
You may be in Mail Order, Direct Mail or you may be a local merchant with 150 employees; whichever, however or whatever you’ve got to know how is to keep your business alive during economic recessions. Anytime the cash flow in a business, large...
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How To Realistically Set Your Fees - Part 1
We all know there are 52 weeks in a year and 40 working hours in a week. Therefore, we can bill 2080 hours per year, right. Wrong. Too often this is the trap that many new service businesses fall into. The first step in calculating your...
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The REAL Secret to Success
I used to see a chiropractor who handed out a little leaflet entitled “Dr. Hickman’s Guide to Success in Business.” It was very nice, had his picture on the front and was professionally printed. On the inside it said, “Get a job and go to work...
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Marketing ARTICLES:

Chicken Little and the Disintermediation Myth
If Chicken Little were alive today he wouldn’t be running around forewarning us of the sky that was about to fall. He’d be too preoccupied alerting everyone about another potential disaster - which may in the end prove to be just as erroneous as...
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Frugal Marketing
You want to market your business but you don’t want to spend a lot of money. You may be just starting out and have precious little capital or you may have a successful business but want to spend as little as possible for the greatest results....
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How Most Millionaires get to be Millionaires…
Why do so many people claim that money isn’t important? Why is there this notion that wanting money somehow makes you an ill adjusted bad human being? It’s such a strange thought pattern don’t you think? Wanting more money in your life doesn’t...
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How To Use Pay Per Click Ads Without Ruin Yourself.
Pay Per Click Ads may seem to be a very expensive way of selling your products. But if it's done the right way, it can be a money making machine on auto-pilot. Let's say that you have bought one of the many ebooks with reprint...
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