Recommended Undergraduate Classes
In your college years, you should take classes to increase both your general knowledge (breadth) and your knowledge about a particular academic field (depth). I believe that there is enough time to take many classes in both the breadth and depth...
How to Make Attractive and Effective PowerPoint Presentations
Microsoft PowerPoint has dramatically changed the way in which academic and business presentations are made. This article outlines few tips on making more effective and attractive PowerPoint presentations. THE TEXT • Keep the wording clear and...
Search Engine Optimization --- An Overview
Search engine optimization is one of most popular online marketing tool for any website. With most websites looking forward to increasing the online sales of their products/services, search engine optimization can be a very cost-effective tool...
Give Your Business a Cash Infusion
Whether you have your own business already, or are looking for a way to cash in on the profit potential of reaching millions of internet users – you can’t afford NOT to read this……..
Say goodbye to the Daily Grind!
If you are like me, you...
Site Maps: A Force to be Reckoned With
Another important component of search engine optimization is the use of site maps. If you want visitors -- and search engine spiders -- to find every page on your Web site, a site map can be your biggest ally especially if you have a lot of...
The Idiot’s Step-By-Step Guide To Blogging for Profit
Blogging is easy, blogging is fun. And what’s more…it can help your business in a lot of ways. A blog is a frequent, chronological publication of personal thoughts and web links in the cyberspace. You could call it an e-diary where you can register...
Your Results for Marketing Career is below:
How To Realistically Set Your Fees - Part 2
Effect of Expenses The last article examined how to calculate your realistic billable hours. If you remember, we arrived at approximately 1100 hours in a year. To earn our mythical $46,000 per year, you needed to bill at a rate of $42 per...
Uncle Sam is Ready...Are You? Organizing Tips for Tax Time
Anyone who is closely related to an accountant knows that there are not four, but five seasons in a year: Spring, Summer, Fall, Winter, and 'Tax Season.' During the other seasons, we accumulate leaves, snow, and mosquito bites. During 'Tax...
What's Keeping You at the Office (9 Tips to get home quicker)
"Work smarter, not harder" is a cliché that has darted in and out of the workplace for years. But it's still as true as ever. And it's often overlooked advice that truly works. "Working smarter" means think strategically about how to improve...
If One Does Not Do Any Planning, One Is Planning To Fail
MARKETING STRATEGIES An enterprise may adopt different marketing strategies dependent on the size and position of the business in its industry. The marketing strategy adopted may prove crucial to generate sales. These marketing strategies...
So You Want to be a Freelancer? Here's How!
Not that long ago, freelancing was something people did mainly in larger metropolitan areas where work for writers, artists, and other creative types was plentiful and easily accessible. Today, however, the freelance landscape has dramatically...
Design Web Album and Deployment Using Adobe and Macromedia- Part 1
OK, here is my mission; completely install a customer example photo gallery found here http://www.cardprinting.net/ in 2 hours or less. The basic process starts from Adobe Illustrator CS or Corel Draw 12. This is the format all customers’ work...
Four Marketing Myths That Steal Sales
How many times has bad advice gotten you into trouble? Yeah, everybody's saying and doing it, so you jump on the band wagon... and guess what... you get the same results as they get. Maybe it's a comfort to know that you're not the only one who...
Five Qualities of an Ezine That Makes a Perfect Match For Your Ad
Ezine or email advertising is extremely powerful. Wouldn't it be nice to know that the ezines you choose to advertise in will give you a tremendous return on your investment?
The question we must ask ourselves is "What makes an ezine a perfect...
Long Sales Letters vs. Short Sales Letters
Everywhere I turn, I'm being asked to weigh in on the issue of whether copy should be long or short in a sales letter. I receive countless newsletters on copywriting and marketing, and they are all still debating the issue.
I doubt that the...