How To Manage Your Career Like A Business
Look upon yourself as a company with a product or service to sell. Understand your market and devise a dynamic marketing campaign, remembering that companies hire employees who offer them the best results and the best value for money. Begin by...
Before Chiropractic Schools accept one into their educational system, it is recommended that students have earned a degree in the arts or sciences from an accredited college or university. Chiropractic schools also require applicants to have at...
The Resubmission Myth
So the thinking goes, the more times you resubmit your site to the search engines, the better chance that you have of getting to the top for your keywords. I can’t tell you how much it aggravates me when I hear about another searach engine...
Success With Newsletters
Newsletters really DO work! With just a small amount of effort on your part they will work for you, even if your marketing budget a small.
Customer orientated newsletters are a wonderful way to market your business when on a budget. You can...
How to use keywords to improve your ranking in search engines.
The importance of keywords
Keywords or key phrases you choose will determine how your site is positioned in the search engines. It is always better to have lots of pages each focusing on a small group of keywords. This will give them more...
Ten Steps To A Well Optimized Website - Step 6: Human Testing
Welcome to part six in this search engine positioning series. Last week we discussed the importance of internal linking. In part six we will cover the obvious and yet often overlooked importance of its appeal to a real-live human being.
Your Results for Marketing Career is below:
Risk and Reward
If you are doing your own investing in the stock market, what would be the first question you would ask yourself before you make any trade or investment? If your answer is how fundamentally sound the stock is, or whether the stock just broke...
Secrets To Successful Publishing
Have you ever wondered what would it take to compete successfully with the “big guys” like Simon & Schuster and even get to the top of the heap? If there is such thing as a magic formula for success, then the story of Geela, the author of the...
Top 10 ways to Increase Sales, Boost Profits and Generate Leads
If you're not familiar with travel vacation vouchers packages,
here's how they work.
YOU simply give a FR'EE vacation voucher package to your valued
customers, clients or prospects, for purchasing or trying your product
or service. This...
Ten Ways to Save a Bundle on Your Next Lease
According to the Equipment Leasing Association (“ELA”), U.S. businesses lease every thing from laptop computers to commercial airplanes, racking up more than $ 200 billion in equipment leased each year. Although four out of five U.S. companies...
Smart Landlords Use Very Smart Leases
The longer you are a landlord the more you strive to create the perfect lease/rental agreement. Landlords learn in the school of hard-knocks that some tenants are certified trouble makers and we try our best to protect ourselves with a carefully...
So... how have you been building your brand lately?
Now, I'm writing this in my best Barry White voice... "How's your Brand Lo-o-o-o-o-ve, baby?"
It may sound obvious, but increase Brand Love by branding better.
Branding your business...
Honesty is the Best Policy -- Especially When It Comes to Dealing with the Press
As a child growing up in Chicago, my friends and I would often yell at each other, "Cheaters never prosper!" if we thought someone was playing unfairly on our Catholic school playground. In the business world over the years, I've learned that...
How To Start A Linking Campaign
Getting links to a new website, without Google page rank, can be
difficult and sometimes nearly impossible. Most of the websites
that have a good page rank in the first place, don't link back
to sites without page rank. Some of the...
Getting Looked Over, Without Getting Overlooked: Writing for Scanners and Skimmers
* Scanning and Skimming Practices *
Whether you're writing e-mail messages or Web site sales letters, you need to know how to hold the attention of different types of readers. Even the readers that don't actually "read."
Most readers will...