Eye of Horus
Horus, represented as the falcon-headed god, was an important god in Egyptian legend. The symbol representing his eye, Eye of Horus, was a powerful symbol used to protect from evil. Pronounced "udjat" by the Egyptians, the Eye of Horus represents a...
What Do You Prize Most in Mid-life?
The big question: What’s really important? The message I deliver most to mid-life professionals is that a key ingredient of happiness is finding vocational passion. It’s finding the perfect alignment of interests and abilities that make going to...
Ten Free Ways to Promote Your Site
1. Free Publicity.
You can create a dynamic, free press release at the following sites:
2. Free Tools to Make Your Website Sticky.
Google Adwords Secrets - Tip #1
Google Adwords Secrets - Tip #1 – Disabling Advert Optimisation
Disable the automatic advert optimisation feature (set in your campaign settings) to avoid giving away valuable IP to your competitors.
Visit the following link for an...
Are Your Emails Being Heard
Yes, the headline is spelled right. What if you had a way to make your clients remember you and your e-mail. In order to do this, you would have to do something different that virtually no other online marketer is doing. That should be easy...
Link Popularity and Your Add URL Page
With all the buzz going on about the importance of a site's link popularity, the "look and feel" of your Add URL page (or whatever you have named your add URL page) has taken on an increased importance as well.
On a scale of 1 to 10, how...
Your Results for Marketing Book is below:
The market for home loans has never been this hot
Where before, about a decade ago, owning your dream house seemed like a
daunting task, today, however, it's as easy as pie. More and more people are
now getting home loans in order to buy houses. However, along with this rise in
Is A Home Equity Credit Line Right for You?
Using credit lines against the equity of your home are one source of
consumer credit that is fast gaining popularity. Home equity is a valuable
asset which both lenders and borrowers can benefit from and as such, lenders...
The Difference between MLM and illegal Pyramid Selling
How can I tell a legal Network Marketing business from an illegal Pyramid?
Network Marketing — also known as MLM ('multi-level marketing'), relationship marketing and referral marketing, is the 21st century way for entrepreneurs to build a high...
Who Says I Can't Offer This Property for Rent?
Do you realize that you might be prevented from renting your investment home? Prohibiting property owners from leasing their properties is a trend that is growing increasingly popular with some developers and many Homeowners' Associations (HOA).
Project/Program Management Best Practices for Success in ANY Industry!
Where is our success? Although there have been improvements, over 60% of projects/programs failed and many were canceled in 2003 (ref:The Standish Report CHAOS)! Our goal for 2004 and beyond is to contribute to a 60% and better,...
How One Simple Concept Can Increase Your Sales
We all want to belong. As humans we feel the need to fit in somewhere, anywhere. I call it the "herd mentality"... we tend to follow what everyone else is doing.
Well, Bob and Bill across the street each have satellite dishes... that means I...
Taking the Mystery out of Marketing
Knowing where to start to improve your marketing can be a bit of a mystery. Is it your marketing message, the places you advertise, your web site or what? By measuring the results or your marketing efforts and collecting feedback, you can...
2 Ways to Really Connect With Your Customer in Your Copywriting
Copyright © 2005 by Bruce Carlson
One of the least talked-about areas in copywriting education is
voice. This is probably because it’s tough to set general rules
for something that’s so personal to each of us. After all, the
Your Headlines Are Your Key To Your Success Or Failure. Do You Know What To Write?
Most professional copywriters would say that headlines account for 80% percent of more of the effectiveness of an ad or sales letter.
After all, it's the headline that gets your reader to stop and read further into your sales copy. If the...