What is a Medical Assistant?
What is a Medical Assistant? Medical assisting is a field full of opportunity for those who enjoy working side by side with physicians and others in a medical office or clinic, regardless of gender. Traditionally, medical assisting has been a...
Searching For An Executive Job
A job search for executives is far less complicated today than it has been in the past. Anyone who is looking for an executive job can simply look to the Internet where there are hundreds of employment websites, with many specifically geared towards...
You are Being Lied About Reciprocal Links!
Exchanging links has been an important part of generating traffic since the concept of Internet marketing was first established, but at least 90% of people looking to trade links don't understand the real benefits and, therefore, fail to make the...
Ten Steps To A Well Optimized Website - Step 7: Website Submissions
Welcome to part seven in this ten-part search engine positioning series. Last week we discussed the importance of human testing. In part seven we will cover the best practices of website submissions, where to submit your website to, and how to...
How To Turn Freebies Into Sales
You can increase sales and profits by offering freebies to
people who buy your main product or service. They
increase the over all value of your main offer and in return
people feel they're getting more for less.
Submitting Your Site To The Open Web Directory: Some Dos And Don’ts
One of the most important steps in any site’s publicity campaign is the submission to the Open Web Directory (http://www.dmoz.org) as this directory provides search results for many of the most important search engines and online portals....
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Survival Tips For Small Businesses
You may be in Mail Order, Direct Mail or you may be a local merchant with 150 employees; whichever, however or whatever you’ve got to know how is to keep your business alive during economic recessions. Anytime the cash flow in a business, large...
Public Relations – Defining Your Organization from the Inside Out
What do your customers say about your company? Would you let your major competitor control your sales strategy? Public relations is an inevitable consequence of being in business. Whether you like it or not, your corporate image evolves...
How We Eluded The Bear Of 2000
The date October 13, 2000 will forever be embedded in my mind. It was the day after our mutual fund trend tracking indicator had broken its long-term trend line and I sold 100% of my clients’ invested positions (and my own) and moved the...
What You Need To Know About Credit Cards
What is a credit card? A credit card is a card that allows you to borrow money to pay for things. There will be a limit to how much you can spend called your credit limit. At the end of each month you can either pay off the whole of the...
How To Realistically Set Your Fees - Part 1
We all know there are 52 weeks in a year and 40 working hours in a week. Therefore, we can bill 2080 hours per year, right. Wrong. Too often this is the trap that many new service businesses fall into. The first step in calculating your...
Secrets of Reciprocal Linking Strategies
It doesn't manner if you are a seasoned online marketer or a newbie you MUST have traffic to your website. One of the two best, and most inexpensive ways, to generate targeted traffic is by using what is called "Reciprocal Linking".
Lumpy Mail Gets Your Message Through
When it comes to your gravy, lumps are bad. When it comes to getting your marketing message through the mail room, past the gate keepers, and onto your buyer’s desk, lumps are just the ticket. I love direct mail for small business marketing and I’m...
Using A Simple Idea to Target Your Audience
A wonderfully easy and free concept that many people seem to overlook during their online marketing career is the survey. If you are looking for programs to promote or ideas for articles, you really need not look much further than your own opt...
The Changing Face of Corporate Management – Making Six Sigma Work For You
Since its introduction, Six Sigma has literally revolutionized management processes and the way business is done. Over the years, major corporations world-wide—from Motorola to General Electric—have adopted and implemented its methodology as the...