Negotiate Better Job Offers with This Twelve-Point Checklist
You’ve been through an employer’s interview process successfully and have now been extended a job offer. And you think the offer could be better. If that’s the case, read on to find out cutting-edge strategies that’ll help you negotiate a better...
Graduating With A Plan Of Action
Graduating With a Plan of Action Congratulations, you’ve just graduated with a degree in your chosen field. So what’s your next step going to be to launch your long-anticipated career? Like a young racehorse at the starting gate, you have tons...
How To Triple Your Banner Click-Through-Rates
Have you noticed that your banner ads rarely get clicked on? Banner ads used to be a very effective method of advertising, but the web has become bloated with banner after banner. As a result they're largely ignored today.
But did you know...
Adding the Right Keywords to Your Website Content
You've made your website, added a great title and keywords in the meta tags. That's it, right?
Not quite. There is another simple strategy to get more bang out of the content of your page – knowing what words people are using for their...
Google Ranking WITHOUT ever submitting to Google!
A while back, I read an article that explained how to get a good google rating without ever submitting your site to their submission forms. Like you, I was kind of shocked by this statement so I decided to give it a try.
In the beginning, I...
Ten Steps To A Well Optimized Website - Step 6: Human Testing
Welcome to part six in this search engine positioning series. Last week we discussed the importance of internal linking. In part six we will cover the obvious and yet often overlooked importance of its appeal to a real-live human being.
Your Results for Internet Link Marketing Trcom is below:
The Importance of Background Verification
Today's society has created an environment that requires business owners to be armed with numerous tools. Many employers currently spend little time verifying the accuracy of employment applications and the cost of not doing normal due diligence...
How To Realistically Set Your Fees - Part 4
Effect Of Bad Debts So far, we have covered the major factors involved in setting your fee structure. We have set a realistic number of billable hours, calculated the effect of expenses and taken into account the cost of a benefit package. ...
Ideal Marketing Methods for Home-Based Businesses
What is the difference between a small business that makes it and one that does not? Most likely, the one that was successful engaged in some effective marketing. Wise marketing is critical for owners of home-based businesses for a number of...
How to Survive in Business Long Enough to Win
As a former human resources professional it has always intrigued me as to why people were more 'successful' than others. By 'successful' we are referring to an innate ability of some people to set and achieve worthwhile challenges for...
Five Ideas for Unique (and Cheap) Marketing
Home-based businesses generally lack the large marketing budgets of bigger companies, but a smaller budget doesn't have to stop you from engaging in clever and effective campaigns.
When marketing on a budget, you need to "think outside the box"...
What Our CAT Taught Me About Marketing!
Toby is one of our two family pets (both cats). He is quite astute, and he has learned one of the most basic tenets of selling - stick with what works!
Many of Toby's days are spent perched on the top of my monitor as I work here on my...
Viral Marketing - Spread the word.
While a virus, in Medicine, is the smallest infectious agent, it is an extremely potent strategy in Marketing speak with similar abilities to proliferate. It is an effective means of advertising and relies on an understanding of what individuals may...
Triple Your Profits Easily With The Right "USP"
Convinced you have a fantastic idea for your online business and can't understand why you're not making a big profit yet?
If you're seeking your very own Internet fortune and have developed an online business, you know there are a lot of...