Work Is A Four-Letter Word
I can hear the jokes already and most of them are not politically correct. Let me throw out a word that we often don't attach to work and yet I think it is a word of redemption, of contribution, of achievement, of community, and ultimately, of...
The Leadership Strategy: An Unmined Comstock Lode of Results
PERMISSION TO REPUBLISH: This article may be republished in newsletters and on web sites provided attribution is provided to the author, and it appears with the included copyright, resource box and live web site link. Email notice of intent to...
Seven 'Must Follow' Rules While Participating In Message Boards
Participating in message boards (forums) discussions is a great way of self promotion. It costs you nothing. Not even a penny. All you have to do is allot sometime for this type of promotion.
Before you getting started you need to know some...
X-Ray Specs, Turning 30 and Achieving Website Success
I was writing the final chapter of my book on website marketing a few weeks ago and was wondering how far I'd progressed with it in the past nine months so I ran a word count. 44559 words.
And you know what this told me? Precisely nothing....
How to Create A Homepage That Works
Want to know what the worst thing to say on a homepage is?
"Welcome to our homepage." And yet, time after time, we all come across such homepages on the Internet. The reason that this is such a poor opening gambit is the fact that the...
Speed Up Or Lose Out! How To Improve Your Website's Download Speed
So your web site's online and you've got high rankings in the search engines attracting lots of visitors. But the statistics tell you most of them are leaving after viewing just one page, what's gone wrong?
One possible cause could be a slow...
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Improve Your Jewelry Sales with a Little Market Research
Would you like to find out which of your jewelry designs are likely to be good sellers before you invest a lot of time and money developing them?
Before going into large-scale production of your newest design (or developing an entire jewelry...
Ordering printing can be intimidating
Educating yourself before ordering your office printing can save you serious dollars. "I went to see a printer today to get my company's stationery printed. They ask too many questions, I can't answer!" How many times have you felt this...
The Landlording Follies
You are the landlord of a small apartment building that you are offering for sale. You find a buyer and a sale is arranged.
The tenants learn of the sale and ask if they will be forced to move. How do you answer?
You explain that it...
How We Eluded The Bear Of 2000
The date October 13, 2000 will forever be embedded in my mind. It was the day after our mutual fund trend tracking indicator had broken its long-term trend line and I sold 100% of my clients’ invested positions (and my own) and moved the...
Successfully Adding a Service To Your Business
There will come a time in your business where you feel ready to add another service offering. To make this successful, there are ten tips to consider before moving ahead. 1) Revisit your business plan. If you don't have one, write one for...
Top 3 Reasons Why Your Headlines Fail
by George Dodge
Many professional copywriters estimate that the headline contributes 80% or more of the success of any ad, article, or sales letter.
One direct marketing expert goes so far as to credit the headline with 100% of the...
Design a Web Album Using Adobe Photoshop- Part 2
So let's begin crunching down these 300 images using Adobe Photoshop from start to finish. When I say 'crunching', to some 300 images may seem like allot, but it's not. I have done jobs for clients that have 100,000 plus images. When you have...
Taking the Mystery out of Marketing
Knowing where to start to improve your marketing can be a bit of a mystery. Is it your marketing message, the places you advertise, your web site or what? By measuring the results or your marketing efforts and collecting feedback, you can...
Grow Sales Using Image Tactics
In my dreams, I envision being the marketing consultant equivalent of Oprah or Tiger Woods. Oprah, for her premise, “You’re a woman and only you are responsible for yourself.” Tiger Woods, for his ultimate dedication to the game. Respectively,...