Resume 101 - Enhancing your marketability despite those employment gaps
Involuntary career breaks, or dare we say it, ‘unemployment’, can often be a frightening situation for anyone to be in. After the initial shock of unexpectedly finding yourself without a job, it doesn’t take long before disillusionment sets in,...
Study Skills - How Can YOU Help Your Kids?
Some years ago when touring the Scottish Highlands, a man I met said something that's stuck with me ever since. He was elderly, yet was still working away on his small farm. He had no intention of retiring, and when asked if he felt the pace of...
Pop-Ups Still Work. At Least For The Time Being
Do you remember playing with the jack-in-the-box toy as a child? You knew that if you kept winding it up, eventually jack was going to burst out of the top and startle you!
Many of you found old jack-in-the-box an annoying toy and confined...
How To Turn Freebies Into Sales
You can increase sales and profits by offering freebies to
people who buy your main product or service. They
increase the over all value of your main offer and in return
people feel they're getting more for less.
The Benefits of Organic SEO (Search Engine Optimization)
If you're going to sell any type of product or service online, you're eventually going to have to optimize your Web site for the Search Engines, in order to boost traffic and sales.
Many years ago, it was quite easy to draw effective traffic,...
How to use keywords to improve your ranking in search engines.
The importance of keywords
Keywords or key phrases you choose will determine how your site is positioned in the search engines. It is always better to have lots of pages each focusing on a small group of keywords. This will give them more...
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Job-Search Strategies: Real Estate to Pharmaceutical Sales (Career Change)
One of the largest challenges facing career changes is going from one industry to the next. Working with a recent clients, we came to the conclusion that with some ingenuity and persistence, even large obstacles are nothing more than "paper walls"...
One of The Best New Business Opportunities May Be Right there in Your Home - a New Daycare Business.
The day care industry is expanding. There are now more than 100,000 licensed child-care centers and 250,000 licensed family day care homes across the United States.
The market for day care increases every year as the working mother in society...
Interview Preparation Made Easy: Create An Interview Preparation List
Here's a quick way to compare your own job experience and qualifications with those that your prospective employer is looking for in a specific job position. Make an “Interview Preparation List”. When you prepare for a job interview, it's good...
Profitable Real Estate Investing Blueprint
Just like most things real estate investing can be broken down into easy to learn step.
Step One - Learn the basics:
Ownership of real estate is evidenced by a valid deed. When you buy property the seller signs a deed that transfers his...
Turn your Business’ New Year Resolutions in PR Revolutions
As eyes look forward to a new business year, many small business owners and entrepreneurs are hoping that this upcoming year will be the one that catapults them into success. But according to Shannon Cherry, APR, businesses often overlook a key...
Why Search Engine Marketing Is Way Overblown!
by Jack Humphrey
I just had a customer contact me with a question that reminded
me just how badly misinformed good people are about search
engines and their true role in marketing their websites.
5 Ways to Encourage Impulse Purchases
I just bought six square pieces of spongy fabric for $20 and walked away happy - "victim" of an impulse purchase.
I was at one of those big show events and walked past a demonstration booth. I even knew it was coming. About 50% of the people...
Viral Marketing - Spread the word.
While a virus, in Medicine, is the smallest infectious agent, it is an extremely potent strategy in Marketing speak with similar abilities to proliferate. It is an effective means of advertising and relies on an understanding of what individuals may...