Coaching Book Review: The Coach: Creating Partnerships for a Competitive Edge
Leaders today have many challenges when it comes to guiding and influencing the performance of their team members. In the past, productivity and success depended on sheer muscle and sweat. Competition, technology and the desire of employees to be...
Culinary Professionals and Food Scientists
Preface: The article describes the difference between a culinary professionals and food scientists. When developing food products, culinary professionals and food scientists often have different priorities. A culinary professional will think about...
Ten Steps To A Well Optimized Website - Step 6: Human Testing
Welcome to part six in this search engine positioning series. Last week we discussed the importance of internal linking. In part six we will cover the obvious and yet often overlooked importance of its appeal to a real-live human being.
Link Popularity Explained and How To Build Links
Link popularity is the single most influential factor for determining how well a web site will perform in search engine rankings. A web site's link popularity is computed from the number and more importantly, the quality of links pointing to a...
"Internet Marketing Simplified! 2 Pillars For Achieving Massive Results"
Are you confused by the flood of information on how to improve your internet marketing results?
Mastering the search engines, pay-per-click advertising, affiliate marketing, website design, writing articles, and on it goes.
3 Simple Ways To Dramatically Improve Your Website
Before you start worrying about marketing your website on the internet it always pays dividends to look at the website itself and get the fundamentals right before looking to shout about it from the virtual mountain-tops.
You may already...
Your Results for California Internet Irvine Marketing is below:
What Home Refinance does for you
Home Refinance - Basically, a home refinance is paying off one home loan
with another loan. So the question is, should you refinance or not? How do you
know when it is right for you to get a home refinance mortgage? In other words,...
How to Maximize your Home Business Tax Deductions for 2005
Someone once said, ‘the best way to calculate your taxes is…Honestly’. For 2005, add ‘Smartly’ to that and you’ll get to keep more than you make. This April 15th is going to be the day of reckoning for every taxpayer. If you are smart enough with...
The Landlording Follies
You are the landlord of a small apartment building that you are offering for sale. You find a buyer and a sale is arranged.
The tenants learn of the sale and ask if they will be forced to move. How do you answer?
You explain that it...
How To Realistically Set Your Fees - Part 4
Effect Of Bad Debts So far, we have covered the major factors involved in setting your fee structure. We have set a realistic number of billable hours, calculated the effect of expenses and taken into account the cost of a benefit package. ...
The Importance of Background Verification
Today's society has created an environment that requires business owners to be armed with numerous tools. Many employers currently spend little time verifying the accuracy of employment applications and the cost of not doing normal due diligence...
“Super Verbs” Really Move Your Copy
Run or hustle? Eat or devour? Move or scurry? You can boost the power of your copy by boosting the quality of verbs you use. Verbs show action, and the way you describe that action can have a dramatic bearing on your readers. Why would you...
5 Ways to Encourage Impulse Purchases
I just bought six square pieces of spongy fabric for $20 and walked away happy - "victim" of an impulse purchase.
I was at one of those big show events and walked past a demonstration booth. I even knew it was coming. About 50% of the people...
Personalize Your Headlines For Increased Profits!
Personalizing your headlines to your target audience can significantly improve your sales response. You can do this by mentioning a person by name, their city, their career field, their job title, or group right in the headline. You will find this...
Targeted Traffic - How Will You Achieve It?
Wouldn't it be great if your website was listed on the first page when your potential customers look for what you sell?
What if you had the very top position when they typed "your product category" into MSN, Yahoo or Google?