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Feature business Article: The Shadow
The Shadow knows. There used to be a radio program called The Shadow where the hero, Lamont Cranston, the Shadow, would overcome the shadowy forces of doom by clouding the vision of those around him. “Who knows what evil lurks in the hearts of...
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Career

Coaching Book Review: The Coach: Creating Partnerships for a Competitive Edge
Leaders today have many challenges when it comes to guiding and influencing the performance of their team members. In the past, productivity and success depended on sheer muscle and sweat. Competition, technology and the desire of employees to be...
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Piano Teachers - What's Wrong with Them?
Most of us like to use what we learn right away. So why is it that most piano teachers tell you you can't really play music until you learn 2 years of theory or more? What hogwash! If I had to wait that long before I could launch into my own...
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Internet-Marketing

The Internet F-Word
For the last several months I've been collecting and organizing links for the free Christian Resource Center. Now that the public area is up and the members’ area is well under construction, I'm running into one problem: the Internet...
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10 Tips for Writing Effective Web Copy
On the Internet programmers and designers rule, not the writer. Yet words drive targeted traffic to your site, carry content, make the sale, convey marketing messages, persuade people to buy and make the difference between your site’s success or...
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Team Up With Your Competitors
Pay per click search engines are a great way to get targeted traffic quickly. The only problem is that as the search terms get more popular, the price of each click through rises. It is very sad to watch your top ranking fall off the first page...
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5 Unique Ways To Get FREE Advertising
1. Give Testimonials When you purchase a product or service and it exceeds your expectations e-mail the business a testimonial. Tell them in the testimonial the benefits you got from the product or service. Give them permission to...
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Your Results for Business To Business Marketing Company is below:
Why a Collection Agency Is Your Small Business's Best Friend
Why a Collection Agency Is Your Small Business's Best Friend Does the term "collection agency" put you on edge? If you're like many small business owners, the mountain of debt you accumulated during startup might have been enough to...
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Imagine PR Like This Helping You
As the kids say, how cool is this? You’re a business, non-profit or association manager and, finally, you decide to do something positive about the behaviors of those important outside audiences of yours – behaviors that MOST affect your...
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How to Protect Yourself & Your Business
As a business owner, you already know how important it is for your customers to feel safe about doing business with you. After all, if a customer even suspects he may not receive everything he was promised, then chances are he's taking his business...
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Inventor Help: Go Hire a Great Patent Lawyer
Inventors should review hiring a top tier patent attorney, versus filing on their own or even worse doing nothing to protect their most important asset. A patent is the property right given by the U.S Patent and Trademark Office to an inventor....
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How To Realistically Set Your Fees - Part 2
Effect of Expenses The last article examined how to calculate your realistic billable hours. If you remember, we arrived at approximately 1100 hours in a year. To earn our mythical $46,000 per year, you needed to bill at a rate of $42 per...
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Marketing ARTICLES:

Top 10 Tips for Writing Google Ads
Here are my top 10 tips and recommendations for writing effective AdWords ads, along with some programs and resources that can help you in setting your AdWords campaigns up properly and quickly. These tips will allow you to create ads that...
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Lumpy Mail Gets Your Message Through
When it comes to your gravy, lumps are bad. When it comes to getting your marketing message through the mail room, past the gate keepers, and onto your buyer’s desk, lumps are just the ticket. I love direct mail for small business marketing and I’m...
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Open the Door to More Business with Your Ideas
Visualize your business as a building. Whether you are an architect, lawyer, coach, graphic designer or accountant, to bring in more clients, you need to make it easy for them to enter. The more doors you create and open the more prospects will...
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CHAMPAGNE CORKS - Celebrate Your Promotion!
The champagne corks have been popping to celebrate your promotion. You have a well paid job you love - its really interesting. You are using your talents to the full and your boss really values your contribution! If you recognise yourself in the...
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New Age Piano and Improvisation
There are so many areas in life where one must do things right. Thankfully, art is an area where great discoveries are made by making mistakes! Take improvisation for example. We sit at our piano or keyboard without any thought of what is to come....
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