Just A Series of Choices
Steve’s a pretty regular guy – wife, 4 kids in their blended family, 12+ years of engineering experience, a degree, mortgage, car payments, some debt… and feeling depressed because he waited to look till the end. Last time he transitioned was 5...
Choosing a Graduate Program: Six Considerations
Choosing a Graduate Program: Six Considerations Introduction. A well-thought-out decision to go to graduate school is one based on intense soul-searching, rigorous academic training, and careful research. Yet many undergraduates, eager to embrace...
3 Tips For Writing Content That Will Make You Sales
Content is king. Without content your website is an empty shell, a skeleton with no flesh, an empty vessel. Content can redeem the worst designed website. The right content can make your phone ring off the hook and flood your inbox with people...
The Fatal Attraction of Online Marketers
Suppose you were offered 263 links coming into your website from 263 other websites all in one fell swoop. Everybody knows that the more inbound links you have, the higher you will rise in the search engine rankings.
Suppose further that...
Search Engine Optimization for Dummies
Lets face it. Search Engines rule the World Wide Web today. Anytime you want to look up some information or a product you want to buy, you put the relevant keyword in the search field of a major SE like Google. And Violá! The efficient little engine...
High Google Rankings: Frequency vs. Positioning
There's an assumption that the higher a ranking or positioning you have with major search engines; the more people will beat a path to your web doorstep. But based on my experience, that's simply not true! There's another factor that is just as...
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Negotiating to Buy a New Car the Easy Way
Do you hate the thought of buying a new car because of the struggle you have to go through negotiating with the dealership? Relax. Negotiating to buy a new car is easy. Sure their sales people receive negotiation training, but you have the upper...
Does "I just need enough cash to tide me over until payday." sound familiar
to you? I'm betting it does. We constantly find ads to this effect on the
radio, television, the Internet, and even in the mail. The type of loan being
How To Make A Lot Of Money On The Internet Doing Nothing
"You can make a lot of money on the Internet doing nothing!" That's the number one Internet marketing myth. It's an urban legend, of course. But yet, that ideaology is still pervasive on the Internet. So, I'm here to give it to you...
If One Does Not Do Any Planning, One Is Planning To Fail
MARKETING STRATEGIES An enterprise may adopt different marketing strategies dependent on the size and position of the business in its industry. The marketing strategy adopted may prove crucial to generate sales. These marketing strategies...
Inventor Help: Go Hire a Great Patent Lawyer
Inventors should review hiring a top tier patent attorney, versus filing on their own or even worse doing nothing to protect their most important asset.
A patent is the property right given by the U.S Patent and Trademark Office to an inventor....
Solutions for the Struggling Article Writer
Are you struggling to come up with new ideas for articles? Whether you are a new or veteran writer, this problem can effectively halt your ability to use this method of promotion. So, to help you overcome this, I have compiled a list of things...
Want to Increase Your Online Sales? Make Sure That Your Web Site Has a Unique Selling Proposition
If you own a web site or if you are going to build a new one, the most important thing about your site is to achieve as high as possible visitors to sales conversion rate.
Although they say that "the traffic is king online", if your website...
Three Steps to a Professional Image
One of the biggest reasons home-based business entrepreneurs often fail to attract customers is that they also fail to create a professional image. A professional image is an element of your credibility and without credibility winning customers is...
Why your ads aren’t working
The president of a manufacturing company recently asked me, “Why isn’t my advertising working?” Have you ever been asked this question? Have you ever asked it yourself?
Like most marketing communications questions there are no simple answers....