Culinary Arts School
I sometimes wonder why many people have the love for culinary arts. It seems everybody loves food and want to carve a career out of their love. Is it easy? Well, the answer is tough. A couple of months back I met a friend who is a software...
Why is Media Bias an Issue?
Most of us have grown up in a society where we felt fortunate to live in a democracy where free speech was one of our basic rights. We also believed that "news" was delivered to us in a factual manner - with both sides of any story equally...
Steal Traffic From Your Competitors
This interesting idea is likely to drive your competitors nuts. It is published purely for its entertainment value.
Some might consider it unethical and even illegal so USE AT YOUR OWN RISK ( We take no responsibility for any conflict, legal...
How To Triple Your Banner Click-Through-Rates
Have you noticed that your banner ads rarely get clicked on? Banner ads used to be a very effective method of advertising, but the web has become bloated with banner after banner. As a result they're largely ignored today.
But did you know...
20 Sure-Fire Ways To Get People To Link To Your Web Site
Here's some simple yet POWERFUL ideas on how to get people to link to your web site.
1. Offer other web sites free content to post on their web site. Include your link on all of your content. The content should related to your web site...
Supply & Demand - Stop Attacking Good SEO Companies!
As I read the latest news online about what Google has done to many webmasters all over the world, I am left discussed towards some of the comments people are making against SEO Companies.
Please don't be quick to blame seo companies. We are...
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No-Holds-Barred Conversations with Dan Lok - Part 2
Question: How to deal with ultra skeptical offline or be it Internet surfers in order to reassure them and get them to happily open up their wallets? I like that “happily open up their wallets”! Your customer should be happy to open his/her...
Job-Search Strategies: Real Estate to Pharmaceutical Sales (Career Change)
One of the largest challenges facing career changes is going from one industry to the next. Working with a recent clients, we came to the conclusion that with some ingenuity and persistence, even large obstacles are nothing more than "paper walls"...
New Habits, Rebounding Economy Help To Sell Giftware and Collectibles
Just a few years ago, when one thought of a home-based sales business, Tupperware, Avon and a host of multi-level marketing schemes might have come to mind. Today, however, changing market conditions and evolving consumer habits have converged...
How To Realistically Set Your Fees - Part 4
Effect Of Bad Debts So far, we have covered the major factors involved in setting your fee structure. We have set a realistic number of billable hours, calculated the effect of expenses and taken into account the cost of a benefit package. ...
Project/Program Management Best Practices for Success in ANY Industry!
Where is our success? Although there have been improvements, over 60% of projects/programs failed and many were canceled in 2003 (ref:The Standish Report CHAOS)! Our goal for 2004 and beyond is to contribute to a 60% and better,...
Not So Stationary Stationery
The elements and functionality of the basic stationery system is changing. With the advent of email, fax, web and cell phones, stationery systems must be adjusted to meet the needs of today’s business.
The biggest change by...
Privacy: Reduce your Customers’ Concerns by Building Trust First
Before making a purchase from you, buyers need to trust your company and think that your products and services will do what they are supposed to. Do your marketing and online practices help establish the trust necessary to convince prospects to...
The Benefits of Ebooks for Your Business
No matter what type of home-based business you operate, chances are ebooks are already or should be part of it. Most of us are familiar with the term and probably have seen at least one ebook, but you may not have realized how beneficial they could...
For All Those People Who Struggle With Benefits and Features
For Everyone Who Has Ever Struggled Sorting Out Benefits From Features - "SWAT Them!"
SWAT is not actually an acronym. It is a compaction of the question "so what?"
You see, one of the biggest problems that even experienced copywriters and...