Do You Need Help Writing A Winning Cover Letter?
Your cover letter is critical to your success. It sets the tone. It is read before your resume and includes vital information about you that every potential employer needs. If you don’t have a cover letter, or if you have one that is poorly written,...
In Leadership, The Eight Ways Of Right Action. (Part 2)
PERMISSION TO REPUBLISH: This article may be republished in newsletters and on web sites provided attribution is provided to the author, and it appears with the included copyright, resource box and live web site link. Email notice of intent to...
Five tips to improve your chances with Google et al.
"Dear David: I just created a website on baby toy safety. What should I do to make sure gazillions of people find me through the search engines?"
I can't promise you gazillions, but there are a few things you should do to make it easy for...
Give Your Business a Cash Infusion
Whether you have your own business already, or are looking for a way to cash in on the profit potential of reaching millions of internet users – you can’t afford NOT to read this……..
Say goodbye to the Daily Grind!
If you are like me, you...
The Fatal Attraction of Online Marketers
Suppose you were offered 263 links coming into your website from 263 other websites all in one fell swoop. Everybody knows that the more inbound links you have, the higher you will rise in the search engine rankings.
Suppose further that...
Build Link Popularity The Smart Way
A Brief Introduction To Link Popularity
As webmasters research various ways to get more traffic to their site one method that is gaining more and more publicity is Link Popularity. Link Popularity is the number of links that point to your...
Your Results for Business Marketing Degree is below:
Small Business Tax Tips - Product Review of Tax Reduction Toolkit
Product Review – Introduction Product Review – What I liked Product Review – What I didn’t like Product Review – Best Features Summary Table of Contents – Seven Sections – 29 Tax Tips Final Comments and Pricing (under $40) ...
Imagine PR Like This Helping You
As the kids say, how cool is this? You’re a business, non-profit or association manager and, finally, you decide to do something positive about the behaviors of those important outside audiences of yours – behaviors that MOST affect your...
How To Realistically Set Your Fees - Part 2
Effect of Expenses The last article examined how to calculate your realistic billable hours. If you remember, we arrived at approximately 1100 hours in a year. To earn our mythical $46,000 per year, you needed to bill at a rate of $42 per...
Improve Your Jewelry Sales with a Little Market Research
Would you like to find out which of your jewelry designs are likely to be good sellers before you invest a lot of time and money developing them?
Before going into large-scale production of your newest design (or developing an entire jewelry...
Is A Home Equity Credit Line Right for You?
Using credit lines against the equity of your home are one source of
consumer credit that is fast gaining popularity. Home equity is a valuable
asset which both lenders and borrowers can benefit from and as such, lenders...
Privacy: Reduce your Customers’ Concerns by Building Trust First
Before making a purchase from you, buyers need to trust your company and think that your products and services will do what they are supposed to. Do your marketing and online practices help establish the trust necessary to convince prospects to...
How to Run a Successful News Release Program
Marketing public relations gives you cost effective ways to reach your audience. The trade-off, however, is time. It takes time to develop and execute public relations programs. It can take time for these programs to yield rewards.
Lumpy Mail Gets Your Message Through
When it comes to your gravy, lumps are bad. When it comes to getting your marketing message through the mail room, past the gate keepers, and onto your buyer’s desk, lumps are just the ticket. I love direct mail for small business marketing and I’m...
Advertising - What is the Best Bang For Your Buck?
Marketing something? The answer is in the advertising;
the collective word given to attract public attention to
a product, item or service for sale. Advertising can be
done via many different medians. You can advertise
on radio, in magazines...