Effect of Perfumed Candles and Flowers
‘Flowers always make people better, happier, and more helpful; they are sunshine, food, and medicine to the soul.’ From time immemorial, humans have tapped the power of flowers. Perfumes are made from flowers, oils are extracted from them and in...
The Hidden Job Market: Real Or Imagined?
The hidden job market has been touted as the place to go if you want to find the best jobs. It’s been said that this sector of the job market accounts for seventy-five percent of all the job openings out there. If that is true, then what we see in...
Anchor Text Optimization
"Anchor text can significantly improve your page relevance. Optimized Anchor text can boost your site ranking and targeted search engine traffic."
If you have done some serious reading about your website's optimization, you probably would...
Search Engine Optimization --- An Overview
Search engine optimization is one of most popular online marketing tool for any website. With most websites looking forward to increasing the online sales of their products/services, search engine optimization can be a very cost-effective tool...
Where’s Your Web Site?
This simple question can take on several different forms, but if you have your own web site, all are equally important. Don’t worry, this isn’t a sales letter, and it’s well worth a read.
That opening question can mean “where is your web site...
How Search Engines Connect Sellers and Buyers
Maggie knows how to find what she wants. She lets her fingers do the walking – not in the Yellow Pages, but at Google.com. She wants to learn about bread baking, and you have just written Bread Baking Made Simple, and you sell some great...
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The Average Profile of Customers Opting for a Payday Loan Cash Advance
Payday loans are loans of a small amount, taken for a short duration of time. Payday loans are generally meant to be paid off on the next payday.
Payday lenders loan out thousands of dollars every week to people who are in dire need of money....
Want to Work from Home? Ever Given a Thought to Telecommuting?
There are many mistaken definitions of what telecommuting means. The very name gives the impression of someone answering work telephone calls from home or typing furiously away at their computers.
Traditionally, telecommuting meant that an...
Should you choose to refinance?
Refinancing has become a valid option for many individuals with high interest rates on their mortgage. Refinancing is essentially a replacement loan, with a different lender and (hopefully) a lower interest rate. So why would you choose to...
Successfully Adding a Service To Your Business
There will come a time in your business where you feel ready to add another service offering. To make this successful, there are ten tips to consider before moving ahead. 1) Revisit your business plan. If you don't have one, write one for...
Small Business Grants - Tips from the Pros
Every business starts with an idea or a dream. To implement this idea or to turn your dream in to reality you require finance. A grant supports the business ideas and turns the dreams of an entrepreneur in to reality.
There are many types of...
Revealing the Roots: The Process of Building Brand
How is branding different than marketing?
Branding is not so much different from marketing as it is an element of marketing. We think of marketing as a tree; the brand is the roots, holding the tree in place and providing constant energy. The...
The Keys to a Great Logo
Logo, graphic, icon, logotype, typogram, logoform, image…call it what you will, a logo by any other name is the group of letters and/or symbols used in a consistent and unique way to identify a company. It is the most prominent and stable...
Using Photographs and Graphics In Marketing Your Business
More and more businesses are seeing the benefit of
photography in marketing their business. html emails,
websites, business cards, banners. Scanners and
other digital equipment is HOT! What will you need to
know about the area of photography...
Chicken Little and the Disintermediation Myth
If Chicken Little were alive today he wouldn’t be running around forewarning us of the sky that was about to fall. He’d be too preoccupied alerting everyone about another potential disaster - which may in the end prove to be just as erroneous as...