COURAGE AND THE AGONY OF COACHING EMPLOYEES
Coaching employees on sensitive and personal topics like performance or contribution to the organization can be as difficult and agonizing as telling a young son or daughter about sex for the first time. You end up playing the same mental games in...
How Much Risk Is Too Much To Take?
The ladder was braced against the railings going to the basement. I started climbing up. I had to get to the ceiling and this was my Rube Goldberg way of doing it without having to put up scaffolding. I made it up two or three rungs before coming to...
3 Simple Ways To Dramatically Improve Your Website
Before you start worrying about marketing your website on the internet it always pays dividends to look at the website itself and get the fundamentals right before looking to shout about it from the virtual mountain-tops.
You may already...
Need Article Ideas?
Writer's block...need I say more? Every writer experiences writer's block at one time or another. For a writer using the marketing with articles technique the block often starts with trying to generate a new article idea. There are many...
Pay Per Click Search Engine Marketing - Starting A Campaign
Pay per click advertising is an on-going and growing arsenal for all entrepreneurs world wide. Whether your have a small business or a large business, buying a search engine placement is definitely the way to go.
Why fight a never ending...
5 Ways To Keep Your Online Customers
1. Stay In Touch
Stay in contact with customers on a regular basis. Offer
them a free e-zine subscription. Ask customers if they want
to be updated by e-mail when you make changes to your
Web site. After every sale follow-up with the...
Your Results for Bulk Email Marketing Service is below:
How You Can Learn to be a Better Manager
When you first take over a department, expectations are usually high but operations are sometimes in disarray. The staff is disorganized, goals aren’t being met, and hours are spent on unproductive tasks. Just when you think the company would...
Join in on the Success of the 2nd Wave of Affiliate Marketing
What do I mean by '2nd Wave'? ... let me explain: Can you remember the good old days when affiliate programs first came into existence in the mid to late 1990's? Everybody jumped in with two feet and put up dozens of affiliate links on their...
The Role of the Business Model and Strategy for Business
People will always stress that having a well researched business plan is key before you start your business. Although creating a business plan is often an important step in the evolution of a business, particularly if you need financing or you...
Technology & Your Business: A Beneficial Relationship
As a home-based business owner, you probably don't have a high-priced IT manager on staff to fill you in on which technologies could help boost your efficiency and success. You may also lack the confidence to incorporate new technology into your...
PR: Behavior Modification Specialist
While awaiting economic recovery, business needs to attract the attention of its most important external audiences in a more targeted and focused way. Primarily to impact the perceptions of those key outsiders so that resulting behaviors help...
NINE POWER WORDS TO "PUNCH" UP YOUR ADS
As every professional politician and public relations man knows words have the power to entice, persuade and motivate people into a specific course of action.
There are certain words that I refer to as "Power Words" that I learned, back in...
How to Find the Best Ezine or Website For Your Ad
Great copywriting is one thing.
But, what do you do with the ad after you've finished it?
For a lot of us it's go to the first ad co-operative we can find and place our ad in several different ezines at once and hope for the best. But, is...
Push vs Pull Advertising
Push vs. Pull Advertising - Understand the Consequences for your Product or Service
You will save yourself a considerable amount of time and money if you first determine your product’s (or service’s) suitability for "pull" and "push"...
Play it Again Sam
The marketing director for one of my longtime clients used to complain "does it have to be purple again?" What she and many others don’t realize is that the color you are seeing in your sleep, your prospects might just be beginning to recognize,...