Work From Home Businesses: A Viable Option?
You have been searching for your next job or new career. You rewrote your resume, created a cover letter, posted both on job sites, attended a couple of career fairs, contacted some recruiters, and sent your information in response to some ads you...
History of Scottish Tartans
There is great debate on the origin of the word "tartan." It could have come from the Irish "tarsna", which meant crosswise, or the Scottish Gaelic "tarsuinn", meaning across. Or it could simply mean cloth, from the old French "tartaine". What we...
Are You Guilty of Stinkin’ Linkin’ Thinkin’?
Do you know what kind of sites are suitable link partners for your site?
If you do give yourself a gold star since many seem not to. At least based on the questions I get.
You see most think small. Too small. And limit the potential...
Emerging Methods for Effective Search Engine Ranking
Search Engine traffic has always been and continues to be one of the best ways to drive qualified traffic to a web site - it presents information about goods and services when the interest level is high and it can be acted on immediately. Up...
Google Ranking WITHOUT ever submitting to Google!
A while back, I read an article that explained how to get a good google rating without ever submitting your site to their submission forms. Like you, I was kind of shocked by this statement so I decided to give it a try.
In the beginning, I...
Six Reasons Why Your Alexa Rating Is Still Important
1. Additional Exposure For Your Site.
At the end of 2003, Alexa.com's results were being closely linked into the listings of its' parent company, Amazon.com. This currently means that when someone reviews your site, it is linked to their...
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Tips for Increasing Your Profits with Gift Certificates
Offering gift certificates is an excellent way of increasing your sales by solving your customers' gift-giving problems. Often people would like to give your products as gifts, but are hesitant to choose a specific item for someone.
Learn Some Useful Feng Shui Career Tips
As it does with every main life aspect, feng shui also provides tips and guidelines to help you improving your career. If your career is not moving on in the way you wish, that is due to a lack of balance and harmony within your environment and...
Phone Interviews: Prepare to Ace Them!
More companies are saving time and effort by doing initial telephone interviews before committing themselves to hours of time assessing and evaluating applicants. They are doing this because, frankly, it's a good way to save a team's time from...
Improve Your Jewelry Sales with a Little Market Research
Would you like to find out which of your jewelry designs are likely to be good sellers before you invest a lot of time and money developing them?
Before going into large-scale production of your newest design (or developing an entire jewelry...
The Ghost of Expected Surprises
Here, Cratchet, what do you think you’re doing? Uh, er, leaving sir. Leaving? It’s 5 minutes to the hour. Shall I dock your pay accordingly. Uh, er, no sir. No sir? Well it’s back to work for you then, and be quick about it. And I...
Grow Sales Using Image Tactics
In my dreams, I envision being the marketing consultant equivalent of Oprah or Tiger Woods. Oprah, for her premise, “You’re a woman and only you are responsible for yourself.” Tiger Woods, for his ultimate dedication to the game. Respectively,...
“Super Verbs” Really Move Your Copy
Run or hustle? Eat or devour? Move or scurry? You can boost the power of your copy by boosting the quality of verbs you use. Verbs show action, and the way you describe that action can have a dramatic bearing on your readers. Why would you...
Long Sales Letters vs. Short Sales Letters
Everywhere I turn, I'm being asked to weigh in on the issue of whether copy should be long or short in a sales letter. I receive countless newsletters on copywriting and marketing, and they are all still debating the issue.
I doubt that the...