Should You be a "Jack of all trades" or a Specialist?
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Wish You Could Finance Your Studies?
Many people have avoided college because they though they couldn't afford tuition. While college is expensive there is no reason a student should let money put a stop to their education. There are many sources that help fund...
Team Up With Your Competitors
Pay per click search engines are a great way to get targeted traffic quickly. The only problem is that as the search terms get more popular, the price of each click through rises. It is very sad to watch your top ranking fall off the first page...
Google Bring Deskbar Search To Windows Desktop. Now Any Website Can Take Advantage Of This Search Technology
Google's premier of desktop search proves that the desktop is an extremely valuable marketing real estate. Google, which holds about 75% of the Internet search market, just introduced "Deskbar" – a small desktop application that allows users to...
Steal Traffic From Your Competitors
This interesting idea is likely to drive your competitors nuts. It is published purely for its entertainment value.
Some might consider it unethical and even illegal so USE AT YOUR OWN RISK ( We take no responsibility for any conflict, legal...
5 Unique Ways To Get FREE Advertising
1. Give Testimonials
When you purchase a product or service and it exceeds your
expectations e-mail the business a testimonial. Tell them in the
testimonial the benefits you got from the product or service.
Give them permission to...
Your Results for Attorney Direct Mail Marketing is below:
Why Home Equity Loans are popular
Home Equity Loan - An extremely popular and efficient way to borrow is
using the roof over one's head as collateral for sizable amounts of credit. To
define a few terms, equity is the difference between your home's appraised - or
Visa & MasterCard Raise Credit Card Processing Rates
Visa & MasterCard have raised interchange rates
again effective April 2005, but before we explain the increase lets look at
what comprises a discount rate as these credit card processing rate increases
are not simple.
How We Eluded The Bear Of 2000
The date October 13, 2000 will forever be embedded in my mind. It was the day after our mutual fund trend tracking indicator had broken its long-term trend line and I sold 100% of my clients’ invested positions (and my own) and moved the...
The REAL Secret to Success
I used to see a chiropractor who handed out a little leaflet entitled “Dr. Hickman’s Guide to Success in Business.” It was very nice, had his picture on the front and was professionally printed. On the inside it said, “Get a job and go to work...
Survival Tips For Small Businesses
You may be in Mail Order, Direct Mail or you may be a local merchant with 150 employees; whichever, however or whatever you’ve got to know how is to keep your business alive during economic recessions. Anytime the cash flow in a business, large...
Simple Graphic Design
THE TIRES ARE TURNING BUT YOU ARE GOING NO WHERE
Sound like a familiar story?
So you've got a great concept or idea but you just can't seem to get it down. You have been working on your computer for hours, days, weeks but just can't seem...
Privacy: Reduce your Customers’ Concerns by Building Trust First
Before making a purchase from you, buyers need to trust your company and think that your products and services will do what they are supposed to. Do your marketing and online practices help establish the trust necessary to convince prospects to...
7 Ways to Stop "Selling" & Start Building Relationships
Sometimes we can all use a friendly reminder to keep us from backsliding into old ways of thinking about selling that lead us down the wrong path with potential clients.
I was inspired to write this article after a few coaching sessions with...
2 Ways to Really Connect With Your Customer in Your Copywriting
Copyright © 2005 by Bruce Carlson
One of the least talked-about areas in copywriting education is
voice. This is probably because it’s tough to set general rules
for something that’s so personal to each of us. After all, the