College Degrees and Online College Degrees
College degrees are a necessity in today's society where education is needed to make a livable salary or to receive a promotion before another degreed employee receives it. Many professionals are returning to school via the Internet to get their...
Choosing a Graduate Program: Six Considerations
Choosing a Graduate Program: Six Considerations Introduction. A well-thought-out decision to go to graduate school is one based on intense soul-searching, rigorous academic training, and careful research. Yet many undergraduates, eager to embrace...
Ten Steps To A Well Optimized Website - Step 6: Human Testing
Welcome to part six in this search engine positioning series. Last week we discussed the importance of internal linking. In part six we will cover the obvious and yet often overlooked importance of its appeal to a real-live human being.
8 Tips to Increase Response in Email
Opt in email marketing is no different than normal direct marketing in that small simple changes will increase your response and success. These tips will help with both plain text and html email:
1. Personalize- "A persons name is still the...
The Best Traffic Secret I Ever Learned
If you could get high quality traffic that would grow on a daily basis free of charge starting tomorrow would you do it?
If you answered yes…
I’m going to show you exactly how to do that right here free of charge.
Let me be...
Google Bring Deskbar Search To Windows Desktop. Now Any Website Can Take Advantage Of This Search Technology
Google's premier of desktop search proves that the desktop is an extremely valuable marketing real estate. Google, which holds about 75% of the Internet search market, just introduced "Deskbar" – a small desktop application that allows users to...
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Integrity is the Best Tool to Get What You Want
As a child, you probably heard, "to thine own self be true." But what does that really mean? When the newspapers are full of cheating and lying business owners, politicians, and academics, does it really make sense to maintain your integrity?
Risk and Reward
If you are doing your own investing in the stock market, what would be the first question you would ask yourself before you make any trade or investment? If your answer is how fundamentally sound the stock is, or whether the stock just broke...
Why Home Equity Loans are popular
Home Equity Loan - An extremely popular and efficient way to borrow is
using the roof over one's head as collateral for sizable amounts of credit. To
define a few terms, equity is the difference between your home's appraised - or
Technology & Your Business: A Beneficial Relationship
As a home-based business owner, you probably don't have a high-priced IT manager on staff to fill you in on which technologies could help boost your efficiency and success. You may also lack the confidence to incorporate new technology into your...
The Wonders of Compound Interest
Albert Einstein called compound interest “the greatest invention of all time.” It has even been referred to as the “Eighth Wonder of the World.” The trick is to get this tremendous force working for you rather than against you. Is compound...
How Most Millionaires get to be Millionaires…
Why do so many people claim that money isn’t important? Why is there this notion that wanting money somehow makes you an ill adjusted bad human being? It’s such a strange thought pattern don’t you think?
Wanting more money in your life doesn’t...
For All Those People Who Struggle With Benefits and Features
For Everyone Who Has Ever Struggled Sorting Out Benefits From Features - "SWAT Them!"
SWAT is not actually an acronym. It is a compaction of the question "so what?"
You see, one of the biggest problems that even experienced copywriters and...
Why your ads aren’t working
The president of a manufacturing company recently asked me, “Why isn’t my advertising working?” Have you ever been asked this question? Have you ever asked it yourself?
Like most marketing communications questions there are no simple answers....
How To Write A Newsletter Without Being A Writer
One of the best ways to stay in touch with current and past clients, colleagues and fans, is to publish a regular newsletter. Whether you use a HTML template tool like Constant Contact, simply create a good looking text email to send out to your...