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Irresistible Click-Me Tools for Marketing
Never mind the irritating, but effective, pop-up window. There is another type of interruption advertising that is much more subtle, much less annoying, and just as effective. It is the negative interruption. A negative interruption is...
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Design a Web Album Using Adobe Photoshop- Part 2

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So let's begin crunching down these 300 images using Adobe Photoshop from start to finish. When I say 'crunching', to some 300 images may seem like allot, but it's not. I have done jobs for clients that have 100,000 plus images. When you have that many images to produce there are other programs I use that are designed for this. We’ll cover that another day.

To this point we have ensured that our images are web ready, cropping, retouching, watermarking, etc. So let's get at it. I will assume that we are all using Adobe Photoshop version 6 or greater.

First we will go to the 'file' menu and select 'Automate" shown here http://weprintcolors.com/screens/screen_dw_create_photo_menu.htm. Now you are ready to create the theme of your photo album by filling in the required textfields. Remember to be as brief and descriptive as possible, as this information gets published on all html pages generated by Photoshop. This is where Photoshop is seems to offer more that Dreamweaver. You will notice the first pull down menu ‘styles’. There are many different horizontal and vertical styles available. The second menu allows you to enter an email address that you may want to be available to your visitors. However, I advise against it. Remember that thing called SPAM. Then next pull down menu allows you to specify .htm or .html extensions. Now we’ll click the ‘browse’ button and locate your image source folder. Click the ‘destination’ folder. This folder should be located somewhere in you website folder. If you don’t have one, make one. ‘Options’ is, again an area that Adobe seems far more thorough that Dreamweaver. The ‘options’ menu let’s you specify every aspect of your photo album…size of small thumbnails, size of large thumbnails, add custom colors to better tie into your corporate scheme. Remember to complete the ‘site name’, ‘photographer’, textfields tactfully; this is what tells the search engine what your subject matter deals with.

Are you ready now? Go ahead click OK. Like magic your photo album manufacturing itself. This is a great tool that can be used commercially or just for fun. Create commercial product pages for your clients or create an online photo album for family and friends in minutes.

Robert is the marketing director of an online print and design firm http://www.weprintcolor.com. Robert covers all aspects of graphic development and digital media designs.

 

More Reading:


Advertising 101

Selecting Good Stock Photography in the Age of Digital

Double the Effectiveness of Your Company Brochure

Personalize Your Headlines For Increased Profits

E commerce Booming in the 21st Century

 
How To Create A Brand That Sticks

How to Find the Best Ezine or Website For Your Ad

Business Scents Do They Work

Frugal Marketing

How To Start A Linking Campaign


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The business of stock photography has drastically changed over the last few years. Ten years ago, selecting photographs for your brochure or newsletter meant spending hours pouring over stock photography catalogs and ordering photo research to...
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Double the Effectiveness of Your Company Brochure
Let's face it - most brochures go straight into the bin. But if you know the big mistake to avoid, as well as the secret to make people keep your brochure - and read it, over and over again - you're laughing. The big mistake I'm talking about...
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Personalize Your Headlines For Increased Profits!
Personalizing your headlines to your target audience can significantly improve your sales response. You can do this by mentioning a person by name, their city, their career field, their job title, or group right in the headline. You will find this...
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E-commerce - Booming in the 21st Century
What really is e-commerce? Undoubtedly, you have heard so many "e" words; e-mail, e-book, e-trade and more. "E" stands for electronic. E-commerce is carried out over the internet, electronically. We can say it is B2B, business to business,...
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