Feature Article:

The Self-Appointed Altruists
Their arrival portends rising local prices and a culture shock. Many of them live in plush apartments, or five star hotels, drive SUV's, sport $3000 laptops and PDA's. They earn a two figure multiple of the local average wage. They are...
...Read More


Ten Fatal Flaws Frequently Found from the Podium


1. No clear purpose for the presentation. What is the point and focus of the speech?

2. Not starting and stopping on time. Be flexible and be able to cut the talk short if asked. Be in control.

3. Not dressing appropriately. Always be a step above the audience. If it’s business casual, be a little dressier than casual.

4. Not knowing the audience. Make sure you know what the audience expects.

5. Not checking out your room. A/V equipment and seating for any potential problems. Give yourself enough time to make the room right for you.

6. Not having good platform skills. Knowing your subject is not enough. You must have the ability to excite the audience and keep their interest.

7. Not having rapport with the audience. Not doing your research to find out what really interests them. You will know that magic moment when the audience is nodding with approval.

8. Not knowing when to stop. Too much information can not be absorbed by the audience.

9. Not having enough information. The talk should have substance and knowledge of the client's business.

10. Not being sensitive to the audience. Do not use ethnic stories or off color remarks. Politics and religion should be avoided unless you are a member of the clergy.

POINT: The effectiveness of a talk is whether the audience enjoyed it and found it useful. Did the talk influence their behavior positively and productively once they returned to their jobs?

Sandra Schrift

13 year speaker bureau owner and now career coach to emerging and veteran public speakers who want to "grow" a profitable speaking business. I also work with business professionals and organizations who want to delivermasterful presentations.

Join my free bi-weekly Monday Morning Mindfulness ezine



Publishing Guidelines: You are welcome to publish this article in its entirety, electronically, or in print fre*e of charge, as long as you include my full signature file for ezines, and my Web site address in hyperlink for other sites. Please send a courtesy link or email where you publish to sandra@schrift.com. Thank you.


More Reading:

Linking Purpose To Everyday Behaviors

Time Out

What Home Refinance does for you

The 11 Best Money Saving Ideas of All Time Part 1

Lottos It Is All About Trust and Honesty

Should You Write Your Own Business Plan

Why Selling on Lease Options is Glorified Landlording

Useless Resume Objectives

Something New For Managers

Small Business Grants Tips from the Pros


Business Search 


Additional Reading

Workplace Fitness: A Gym Full Of Useful Advice For Continual Learning
Workplace Fitness: A Gym Full Of Useful Advice For Continual Learning "Where do you get all your energy?" That's a question many of us are asked as we finish leading an intense management retreat, conducting a training session, or keynoting...
...Read More

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 765 including guidelines and resource box. Robert A. Kelly ©...
...Read More

No-Holds-Barred Conversations with Dan Lok - Part 2
Question: How to deal with ultra skeptical offline or be it Internet surfers in order to reassure them and get them to happily open up their wallets? I like that “happily open up their wallets”! Your customer should be happy to open his/her...
...Read More

The Best PR Has to Offer Managers
How cool is this? You’re a business, non-profit or association manager. You decide to get serious about your public relations and shift the spotlight away from communications tactics. You implement an action blueprint that (1), helps you...
...Read More

Take It To The Customer
In the past, purchasing ad space was the solution to every entrepreneur's marketing challenge. Then it was direct mail, followed by telemarketing. But with advertising and postage costs on the rise, these tactics have lost some of their appeal. ...
...Read More